Offering Finance for Professional Camcorders

Why Offer Finance for Professional Camcorders?

Professional camcorders are major investments for many buyers, whether they are filmmakers, videographers, educational institutions, or businesses. By offering finance as a payment solution, you create more opportunities for your customers and grow your sales.

"Spreading the cost of high-value items can transform a hesitant browser into a confident buyer."

Key Benefits for Your Business

• Increase Average Order Value: Customers can afford higher-spec models
• Widen Your Customer Base: Attract freelancers, small businesses, and organisations on tight budgets
• Boost Competitiveness: Stand out from retailers who only offer upfront payment options
• Improve Cash Flow: Finance providers pay you the full amount quickly, while the customer pays monthly

How Does Retail Finance Work for Camcorders?

Finance solutions allow customers to spread the cost of a camcorder over several months or years. Here’s a typical workflow:

1. Customer selects a camcorder
2. You offer finance options at checkout (in-store or online)
3. The customer applies for finance via a broker (like Kandoo)
4. Lender assesses eligibility and pays you upon approval
5. Customer repays the lender in monthly instalments

Table: Example Finance Plans for a £2,500 Camcorder

Figures are illustrative and subject to lender approval.

The Legal Side: What You Need to Know

Retail finance is regulated in the UK. To offer finance, you either need:

• A consumer credit licence from the FCA
• Or to partner with a licensed finance broker (like Kandoo)

Key compliance points:

• Ensure all advertising is clear, accurate, and shows representative examples
• Do not provide personal financial advice unless authorised
• Maintain transparency on fees, terms and total cost

Highlight:

Always check you’re partnering with a reputable, FCA-authorised broker to handle applications.

Choosing the Right Finance Provider

• Range of Lenders: More options improve acceptance rates
• Digital Integration: Applications should be seamless and fast
• Customer Support: Responsive handling of queries boosts satisfaction
• Commission Structure: Know your margins and any broker costs

How to Introduce Finance to Your Customers

• Train staff to mention finance early in the sales process
• Use clear signage and website banners
• Offer calculators so buyers can visualise monthly payments
• Highlight finance on high-ticket camcorders and bundles

Pull Quote: "Finance isn’t just for large retailers – even small stores can compete by offering flexible payment solutions."

Selling Tips: Maximise Finance Uptake

• Use Real Examples: Show what a top-tier camcorder would cost each month
• Bundle Accessories: Offer finance on packages (e.g., camcorder + tripod + mic)
• Email Campaigns: Remind your mailing list about available finance

Frequently Asked Questions

Do my customers need good credit?

Most lenders will assess creditworthiness, but some offer specialist options. Acceptance rates vary but are higher with multiple lenders.

How quickly do I get paid?

Approved payments are typically released within 1-2 working days after the customer signs the agreement.

What if a customer defaults?

You are paid in full by the lender and are not liable for late or missed repayments.

Ready to Offer Finance?

Adding finance transforms your sales potential. Kandoo offers specialist retail finance solutions tailored to businesses selling professional AV equipment. Book a free consultation to discover how you could unlock more sales and make professional camcorders accessible to all your customers.

“Empower your customers with choice – and watch your business grow.”