Offering Finance for Double-Glazing: A Complete Guide

Discover how to successfully offer finance options to customers purchasing double-glazing windows and doors, including legal considerations, setup tips, benefits, and proven customer communication tactics.
Why Offer Finance on Double-Glazing?
Providing finance options for double-glazing windows and doors can drastically expand your customer base and increase sales. High-ticket purchases often benefit from financing, as they allow buyers to spread costs and commit more confidently.
"When customers can spread the cost, high-value improvements become a reality, not just a dream."
Benefits to Your Business
- Higher Conversion Rates: More potential buyers convert when budget barriers are addressed.
- Increased Average Order Value: Customers may select higher-specification products with manageable payments.
- Competitive Edge: Stand out in a crowded market.
How Finance Works for Double-Glazing
Double-glazing finance typically involves a third-party broker or lender. The customer pays in instalments, while you get paid upfront (minus a small fee).
Steps to Set Up
- Partner with a Finance Broker: Find FCA-authorised brokers like Kandoo.
- Integrate Finance into Your Sales Process: Train your team to introduce finance early.
- Offer a Finance Quote: Provide clear monthly payment examples.
- Customer Application: Customers complete a short application, often online.
- Customer Decision: The lender assesses credit and provides an instant response.
- Order Confirmation: Once approved, proceed with work.
| Step | Activity | Who Is Involved |
|---|---|---|
| 1 | Broker partnership | Business & finance broker |
| 2 | Team training | Business |
| 3 | Quoting | Sales & customer |
| 4 | Application | Customer & broker |
| 5 | Credit check | Lender |
| 6 | Payment & order | Lender, business, customer |
Legal Requirements: Stay Compliant
Finance is regulated in the UK. Offering it means adhering to Financial Conduct Authority (FCA) guidelines.
- Only partner with FCA-authorised lenders/brokers.
- Use approved promotional materials.
- Ensure transparent communication on interest rates, terms, and eligibility.
NOTE: You don't need your own FCA licence to offer finance through a broker like Kandoo—the broker assumes regulatory responsibility.
Best Ways to Introduce Finance to Customers
Proven Strategies:
- Mention finance early, not just at the end.
- Highlight benefits: affordable monthly payments, flexibility, no upfront lump sum.
- Use example figures (“From £45/month”).
- Clearly explain the application process and who assesses eligibility.
Tip: Visual aids like finance calculators can help customers see affordability.
Typical Finance Products For Double-Glazing
- Interest-Free Credit: Pay nothing extra—popular but often subsidised by the retailer.
- Interest-Bearing Loans: Lower cost to your business—customers pay interest for flexibility.
- Buy Now, Pay Later: Customers can delay payments for a set period.
| Product Type | Customer Benefit | Business Impact |
|---|---|---|
| Interest-Free Credit | No extra cost to customer | Higher subsidy required |
| Interest-Bearing Loan | Lower upfront for customer | Minimal business cost |
| Buy Now, Pay Later | Delay payments, more flexibility | Slight admin requirement |
Tips For a Smooth Financial Offering
- Train all staff to explain finance clearly.
- Promote finance options in-store, online, and in all literature.
- Maintain transparency: always show the total repayable.
- Choose a reputable broker—check reviews and industry standing.
"The right finance partner can power your business growth and underpin customer loyalty."
Common Customer Questions (And How To Answer)
- Will I be accepted for finance?
- Acceptances are subject to status, and each lender uses their own criteria.
- How quickly can I get a decision?
- Most decisions are instant, and applications are online.
- Can I pay my loan off early?
- Yes, most lenders allow early settlement without penalties.
Ready to boost your double-glazing sales with finance options?
Contact Kandoo today for a no-obligation discussion about partnering with an FCA-authorised broker who understands the home improvement market.
"Make high-quality upgrades accessible, and your customers—and your business—both win."
Buy now, pay monthly
Buy now, pay monthly
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