Offering Customer Finance for Outdoor Furniture

Understanding Customer Finance for Outdoor Furniture

Customer finance allows buyers to spread the cost of outdoor furniture sets over time, making high-ticket purchases more accessible. This can range from simple interest-free credit to longer-term, interest-bearing loans.

Why Offer Finance?

• Increases average order value
• Reduces purchase hesitation
• Attracts a wider customer base

“Offering finance can empower your customers to buy what they truly want, not just what they can immediately afford.”

Step-By-Step: Setting Up Finance in Your Business

1. Research Suitable Finance Providers

• Compare brokers like Kandoo with direct lenders
• Look for FCA-authorised providers

1. Set Your Finance Terms

• Clarify deposit, APR, minimum/maximum amounts

1. Integrate Finance Options Online

• Add finance calculators to your website
• Work with providers supporting integration

1. Train Staff

• Ensure your team can explain finance and compliance obligations

1. Promote Your Finance Options

• Feature clearly on both online and in-store displays

Benefits for Outdoor Furniture Retailers

• Increased Conversion Rates: Customers are less likely to abandon baskets when affordable payment options are visible.
• Competitive Advantage: Stand out against retailers who do not offer finance.
• Repeat Business: Customers satisfied with flexible payments are more likely to return.

Typical Customer Finance Products

Essential Compliance & Regulations

Finance agreements in the UK are regulated. Key requirements:

• Only work with authorised providers/brokers
• Ensure clear, fair advertising (comply with FCA rules)
• Train your staff on treating customers fairly

Pro Tip:

Double-check that your finance partner handles all legal paperwork and application checks.

Marketing Your Finance Offer

• Use website banners, social media, and email campaigns
• Highlight affordability and real examples: "From just £30/month!"
• Offer online finance calculators for transparency

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Pull Quote:
"More choice at checkout means happier customers and bigger sales for you."

Choosing the Right Finance Broker

A good finance broker can save you time, reduce admin, and access multiple lenders.

Ask brokers:

• Are you FCA-authorised?
• What’s the commission structure?
• Will you help with staff training and system integration?

Common Mistakes to Avoid

• Burying finance info in small print
• Not promoting the offer effectively
• Failing to train staff

Takeaway Checklist

• Partner with an FCA-authorised broker
• Set clear finance terms and display them
• Train your team thoroughly
• Promote your finance offer everywhere
• Keep compliance at the heart of your process

Ready to make outdoor furniture more affordable for your customers? Partner with the right finance broker and unlock a new wave of sales this season. Contact Kandoo to get started!