How to Offer Finance for SUVs

Unlocking SUV Sales with Finance Solutions

Providing tailored finance options can significantly boost SUV sales, helping more UK consumers drive away in their chosen vehicle. This guide outlines actionable steps, expert insights, and practical advice on making SUV financing work for your business.

At a Glance

• Why SUV finance matters for dealerships and brokers
• Methods for integrating finance into the sales process
• Best practices, risk considerations, and top tips
• Case study: Boosting sales with flexible finance options
• Common questions answered
• Final steps for implementing finance successfully

Driving Sales: Why Finance is Key for SUVs

The SUV market in the UK is booming. Customers are increasingly looking for versatile finance options to spread the cost of their new vehicle. By offering tailored finance plans, businesses can:

• Widen their customer base
• Improve conversion rates
• Increase average order values
• Build stronger, long-lasting client relationships

The Essentials: How to Offer Finance for SUVs

1. Partner with a Reputable Finance Broker
Working with specialists like Kandoo enables access to a range of funding products for diverse credit profiles.
2. Select Appropriate Finance Products
Popular options include:

• Personal Contract Purchase (PCP)
• Hire Purchase (HP)
• Leasing agreements

Assess your customer demographics to match the right product.
3. Integrate Finance Early in the Sales Journey
Clearly present finance options alongside vehicles—both online and in showroom. Use digital finance calculators to enhance transparency.
4. Ensure FCA Compliance
All UK vehicle finance must be offered in compliance with Financial Conduct Authority regulations. Proper staff training and documentation are essential.
5. Streamline Application Processes
Implement quick, easy digital applications to reduce friction and drop-offs.

Advantages of SUV Finance

• Flexible payments attract budget-conscious buyers
• Increases affordability without sacrificing dealer profit margin
• Repeats and referrals from satisfied clients

Pro Tips for Successful Finance Offers

• Clearly explain terms, including deposit, APR, and total repayable amount
• Promote special finance deals in your marketing
• Train sales staff to discuss finance confidently and compliantly
• Offer pre-approval or soft-checks

Common Mistakes to Avoid:

• Overlooking FCA guidelines
• Presenting only a single finance option
• Failing to use digital tools to streamline the process

Insight from the Industry

"Dealers that embrace flexible finance options experience higher conversion rates and customer satisfaction. Offering choice, clarity, and compliance makes all the difference."
— UK Automotive Finance Experts

According to the Finance & Leasing Association (FLA), over 90% of private new car purchases in the UK are made using finance products.

Case Study: John’s Family Motors

John’s Family Motors, an independent dealership in Yorkshire, partnered with a leading finance broker. By adding PCP and HP options tailored for SUVs, they saw:

• A 27% increase in SUV sales within 6 months
• Higher customer satisfaction scores
• Stronger relationships with returning clients seeking SUV upgrades

Frequently Asked Questions

What documents are required to offer finance?
FCA authorisation, data protection registration, and customer affordability checks are mandatory.

Can any dealer offer vehicle finance?
Dealers must be either directly authorised by the FCA or act as an appointed representative.

What are the risks?
Non-compliance can result in regulatory penalties and reputational damage.

Power Your SUV Sales With Smart Finance

Finance is no longer optional—it’s expected. Integrating clear, compliant, and competitive finance options for SUVs will position your business for growth and long-term success.

Ready to Offer SUV Finance?

Contact Kandoo today to discuss tailored vehicle finance solutions that meet your dealership's unique needs. Empower your customers and your bottom line with the right finance partner.