How to Offer Finance for Infrared Home Saunas

Updated
Apr 21, 2025 9:33 AM
Written by Nathan Cafearo

Learn how to offer customer finance for infrared home saunas, covering key benefits, setup process, compliance essentials, promotion tips, and practical advice for boosting sales and customer satisfaction.

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Understanding Finance for Infrared Home Saunas

Infrared home saunas are a growing trend for wellness enthusiasts who want the luxury of spa treatments in their own home. As a retailer, offering finance options can make these premium products more accessible to a wider customer base and boost your sales.

Why Offer Finance?

  • Increases affordability: Financing lets customers spread the cost over time, turning a major purchase into manageable monthly payments.
  • Improves conversion rates: Consumers are more likely to commit to a high-value purchase with flexible payment options.
  • Enhances competitiveness: Businesses offering finance stand out from competitors who don’t.

Types of Finance Available

When offering finance for infrared saunas, consider these popular options:

  1. Interest-Free Credit: No interest if paid within a set period.
  2. Interest-Bearing Loans: Customers pay back over a longer term with interest.
  3. Buy Now, Pay Later: Payment is deferred for a fixed period without immediate obligation.
Finance TypeKey FeatureBest For
Interest-Free CreditNo interest within set timeframeQuick conversions
Interest-Bearing LoanExtended repayment, incl. interestHigher price ranges
Buy Now, Pay LaterPayment starts after initial periodBudget-conscious buyers

Steps to Set Up Customer Finance

  1. Choose a Finance Provider: Select a reputable broker (like Kandoo) experienced in retail finance for home improvement or wellness products.
  2. Integrate Finance Options: Work with your provider to connect their finance application process with your website or instore systems.
  3. Staff Training: Equip your sales team with knowledge on finance offers, application processes, and compliance requirements.
  4. Promote Finance Solutions: Clearly display finance options online and in-store to attract interest.
"Clear and visible finance options can increase sales conversions by up to 30%."

Highlight: Finance is a regulated service in the UK, so being compliant protects your business and customers.

  • Ensure your provider is FCA authorised.
  • Display representative APR examples and clear terms for each finance offer.
  • Train staff to avoid giving financial advice unless qualified and registered.
  • Provide pre-contract information and ensure customers are aware of their rights.

Overcoming Common Challenges

Objection: "Finance is too complicated for my team."

  • Partner with brokers who offer digital solutions and support.
  • Choose providers that handle the paperwork and approval process.

Objection: "What about customers with low credit scores?"

  • Some finance options accept a broader range of credit profiles—discuss these flexibilities with your broker.

Maximising Sales through Customer Finance

  • Run promotions featuring low or zero percent finance.
  • Educate customers on the wellness benefits of infrared saunas and how finance puts them within reach.
  • Use real customer testimonials about the finance process and product satisfaction.
"Offering finance didn’t just increase our sauna sales — it doubled our average transaction value." — Julie, Sauna Retailer

The Kandoo Advantage

Working with an experienced broker like Kandoo ensures you get:

  • Access to a variety of lenders and finance products
  • FCA-compliant solutions
  • Full training and marketing support
  • Seamless online integration

Ready to Get Started?

Providing finance is a win-win for sauna retailers and customers. Connect with Kandoo to explore bespoke finance solutions that will grow your business and delight your clients.


Contact us today to discover how easy offering finance for infrared home saunas can be.

I am a business

Looking to offer finance options to my customers

Find out more

Apply for a loan

I'd like to apply for a personal loan

Apply now
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